There is no need to convince anyone that IKEA is famous for its brilliant marketing. We remember for example the campaign advertising the chair "Harry" (after the wedding of the prince to Meghan Markle) or a playful campaign proving Apple that inductive charging is nothing new for IKEA. This time the subject of the campaign is certainly not merry.
Black Friday is definitely a celebration for shopping fans. Many people also call it the holiday of consumerism: it cannot be denied that among the ubiquitous discounts and opportunities it is easy to lose your common sense and buy a lot of unnecessary things. The New Zealand brand Allbirds decided, instead of lowering prices ... to raise them!
What was supposed to be just an April Fool's joke turned out to be an idea for a new brand. The eccentric founder of Tesla - Elon Musk decided to debut in a new industry: his original tequila had recently premiered!
The Warren Garrett studio is a showcase of their design and the best reflection of the architects' philosophy. The interior, despite the fact that it is primarily intended for work, is extremely cozy and creates a homely atmosphere. Come inside!
We already have a lot of alternatives to meat on the market, which, although made of plants, taste and look exactly like meat. And although there are many alternatives to cow's milk: soy, almond, coconut, oat milk, many people still miss the taste of cow milk, and at the same time want to avoid animal products.
Working from home has become commonplace for many people. Thanks to it, you can save a lot of time: commutes to the office and returns in traffic jams depart. Many people also value the home office for its comfort - as long as there is no videoconference plan, comfort clothes reign in many homes.
More and more chain stores are trying to implement more ecological fabrics or activities that are to favor the environment. The Swedish chain H&M decided to focus on changing clothes in front of customers.
The carbon footprint is a huge problem for today's airlines. Some people give up holidays on the other side of the world in favor of a holiday in their country precisely because of the ecology. Airbus is working to create an aircraft that will not emit gases.
IKEA is known for its unusual campaigns promoting the products of the Swedish chain. Their authors are not afraid to bet on controversy (as in the case of advertising with a hidden pregnancy test), harshness towards other brands (the famous inductive charging, which IKEA put in front of Apple) or a sense of humor (as in the case of the chair "Harry", which still was free after Prince Harry was married).
Wireless headphones are certainly more comfortable than classic ones, on a cable: especially during sports. On the other hand, not all of them are suitable for every ear structure, and they can fall out easily in certain situations when moving. At such moments, jewelry designed by Suhani Parekh will come in handy.
Nike made its debut with a collection intended for future mothers and those who have just given birth. The "Nike (M)" collection includes clothes for women at various stages of pregnancy development as well as for those who have recently given birth or are breastfeeding.
Nowadays, more and more people live in very small apartments, in which one room must act as a kitchen, living room and bedroom. In such cases, almost every centimeter and functionality count.